Legal

Privacy Policy

Effective Date: August 26, 2026

PARQ LTD ('PARQ', 'we', 'our' or 'us') respects your privacy. This Privacy Policy explains how we handle personal data in connection with this website (the marketing website at which you are reading this notice).

It does not cover the PARQ platform, operator dashboard or mobile services. Those products are provided under a separate platform privacy policy, which is made available to users within the platform itself.

On this page

1. Who We Are

PARQ LTD is the data controller for personal data processed through this website. PARQ LTD is registered in the United Kingdom and also operates through PARQ COLOMBIA SAS. If you have any questions about this policy or how we handle your data, you can contact us at privacy@parqtech.com.

2. Scope of This Policy

This policy applies only to this public marketing website. It describes the limited processing that takes place when you browse the site, contact us, or book a demonstration.

Signing in, creating an account, and using the PARQ platform are handled by separate systems with their own terms and privacy information. Links to sign in or sign up take you to those external systems.

3. Information We Collect

We keep data collection on this website to a minimum. We process the following:

  • Enquiry details: when you contact us — for example through our contact form, by emailing us, or by booking a demo — we process the details you choose to provide, such as your name, work email, company or organisation, country, enquiry type and message, so that we can respond and follow up.
  • Demo bookings: when you book a demonstration, the scheduling is handled through Microsoft Bookings. The details you enter to book (such as your name, email and chosen time) are processed by Microsoft on our behalf and shared with us to arrange the meeting.
  • Website analytics: we use Vercel Web Analytics, which is privacy-friendly and cookieless. It records aggregated page views and simple, non-identifying interaction events. It does not use cookies and is not used to identify or profile individual visitors.
  • Technical data: our hosting provider, Vercel, processes standard server information such as your IP address and request details as a normal part of serving the website securely and reliably.

4. Cookies and Tracking

This website does not use advertising, marketing or cross-site tracking cookies, and it does not run advertising pixels or third-party marketing trackers. Our website analytics are cookieless.

Because we do not currently use non-essential cookies or similar tracking technologies on this website, we do not display a cookie consent banner. If we introduce analytics, advertising or marketing technologies that require it in future, we will update this policy, publish a cookie policy, and — where the law requires it — ask for your consent before those technologies are used.

5. Why We Process Your Data and Our Legal Bases

Under UK data protection law, we rely on the following legal bases:

  • Responding to enquiries and arranging demos: our legitimate interest in answering the questions you send us and in taking steps at your request before any potential agreement.
  • Website analytics and security: our legitimate interest in understanding, in aggregate, how the website is used and in keeping it secure, reliable and free from abuse.
  • Consent: where consent is required for any future non-essential technology, we will rely on the consent you give and you will be able to withdraw it at any time.

6. Who We Share Data With

We do not sell your personal data and we do not share it for advertising. We use a small number of service providers who process data on our behalf under appropriate contractual protections:

  • Vercel — website hosting and cookieless analytics.
  • Microsoft — demo scheduling through Microsoft Bookings.

We may also disclose data where we are legally required to do so, or to establish, exercise or defend legal claims.

7. International Data Transfers

Some of our service providers may process data outside the United Kingdom or the European Economic Area. Where that happens, we rely on appropriate safeguards, such as the UK International Data Transfer Agreement or the European Commission’s Standard Contractual Clauses.

8. How Long We Keep Data

We keep enquiry and demo-booking details only for as long as we need them to respond to you and to manage any resulting relationship, after which they are deleted. Website analytics data is retained in aggregated, non-identifying form.

9. Your Rights

Under UK data protection law you have rights over your personal data, including the right to:

  • Access the personal data we hold about you.
  • Ask us to correct inaccurate data.
  • Ask us to delete your data where legally permissible.
  • Restrict or object to our processing in certain circumstances.
  • Request a copy of your data in a portable format.
  • Withdraw any consent you have given, without affecting processing that has already taken place.

To exercise any of these rights, email us at privacy@parqtech.com. You also have the right to complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk.

10. Updates to This Policy

We may update this policy from time to time to reflect changes to the website or to how we handle data. When we make material changes — for example, before introducing any analytics, advertising or marketing technologies — we will update this page and revise the effective date above.

11. Contact Us

For any privacy questions or to exercise your rights, contact us at: